Hong Kong—Market Insight Asia Ltd. announces the release of a syndicated study that highlights SUV preference trends in China’s projected growth cities. The study, titled “China SUV Intenders’ Impending Shift to Larger Sizes in Tier 3 and Smaller Cities” is based on the preference input of over 54,000 China shoppers visiting MyProductAdvisor.cn from January through December 2013.
The study addresses the pivotal SUV segment in city tiers that project to drive auto sales growth in China over the coming years. Insight is given to attributes, features, demographics and regional influence of preference trends during that time period. Focus is placed on preference dynamics in those city tiers overall, as opposed to granular breakdown within each city. The study can be acquired by visiting fzpifu.com.
About Market Insight Corporation (MyProductAdvisor)
MyProductAdvisor (MPA) is a consumer facing website (US, China, Germany) that continuously gathers shopper preferences for specific attributes and features. MPA delivers unbiased buying recommendations to shoppers. Sellers of consumer products use this recommendation engine within their web-based consumer experience. The shopper preferences MPA collects fuel a powerful, on-demand consumer research decision engine utilized by enterprises that design and market “high consideration” consumer products across primary global markets. Market Insight Corporation, established in 2003, is the company behind MPA. Market Insight Asia Ltd. is a wholly owned Hong Kong subsidiary of Market Insight Corp.