Consumer Intelligence Company Establishes Strategic Hosting Capability
Palo Alto, California, USA — MyProductAdvisor.com today announced that it has established a server platform in Beijing. The infrastructure is in place to support online access of MyProductAdvisor.com by consumers in the People’s Republic of China.
“Our online interface has long been a unique window into the mind of the American consumer”, says Rich Falcone, CEO at Market Insight Corporation. “Global enterprises recognize that China is quickly developing as a massive consuming marketplace. We are positioning ourselves for the inevitable demand from global industries for intelligence from this market that will drive product design and delivery to Chinese consumers.”
At present, MyProductAdvisor.com’s consumer intelligence process in China utilizes thousands of real Chinese shoppers but is limited to specifically targeted projects and focused client design. Over time, and with full cooperation and approval of government agencies, MyProductAdvisor.com will release a public version of its unique consumer advisors in China.
MyProductAdvisor.com won the prestigious 2008 EXPLOR award recognizing “the most innovative use of technology in applications that advance market research.”
About Market Insight Corporation (MyProductAdvisor)
MyProductAdvisor (MPA) is a consumer facing website that continuously gathers auto shopper preferences for specific product features and attributes. MPA delivers unbiased buying recommendations to shoppers. The preferences MPA collects fuel a powerful, on-demand consumer research intelligence system and predictive market simulation engine. Enterprise companies utilize this intelligence to enhance decision making and planning. Market Insight Corporation, established in 2003, is the company behind MPA.